Outsourced marketing management for established UK businesses

Your marketing,
switched on.

We plug a whole marketing department into your business. Strategy, website, SEO, email and ads, delivered every month and reported in plain English, without you chasing anyone.

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What's actually running in your business?
0/7

Nothing running yet? That is exactly what we fix. Flip on whatever you already do.

Switched on for

Marketing is nobody’s job.
Until we plug in.

UNOWNEDOWNED BY PLUGIT

Nobody owns it

You have ideas and half-finished plans, but nobody whose actual job it is. So things start, stall, then start again.

STALLEDRUNNING WEEKLY

No time

You could do it. You are running a business instead. We deliver to plan every month, without you chasing anyone.

NO DATAREPORTED MONTHLY

No clarity

Everyone says do everything. We look at your numbers first and tell you what is worth your budget this quarter.

Live · Our hero service

Outsourced marketing
management.

One switch, and a whole marketing department is running in your business. No recruitment, no salary, no managing five freelancers.

  • Strategy and planning
  • SEO, AEO and GEO
  • Email campaigns and automation
  • Meta, Google and LinkedIn ads
  • Creative and ad assets
  • Monthly reporting

Your month, switched on

Week 1

Plan

We agree priorities and outcomes for the month, and why.

Every week

Deliver

Website, SEO, email, ads and automations, done to plan.

Ongoing

Optimise

We double down on what works and fix what does not.

The 1st

Report

A plain-English report and the decisions we need from you.

Plan 01

Essential

£950 /month

Plan 02

Momentum

£1,750 /month

Plan 03

Complete

£2,950 /month

Every plan starts with a free discovery call. Not the right fit? You will hear it straight away.

Receipts, not
vanity metrics.

Live · Meta ads

1118
%

Return on Meta ads. £510 in, £6,210 of direct bookings out.

Spend£510

Bookings£6,210

Live · plugit.studio

164
%

Growth in users on our own website in 90 days. We practise what we sell.

90 days agoToday

Live · since 2016

10
yrs

Running the marketing for one Northampton salon group. We stick around because it works.

2016Today

”Excellent support and good knowledge, always looking at new tech and new ways to work more efficiently. A valued and trusted relationship. First class comms.

Matt PotterDirector, Potter Group Events

”Very attentive to our business and brand requirements, keeping our customers in mind when designing our website. We are very happy with the result and have received great feedback.

Steve BrownOwner, Pressure Elite

”Ralph exceeded my expectations with his attention to detail and ability to bring my vision to life. The communication and customer service throughout was spot on. Highly recommended.

Lauren WhitmoreFounder, LW Across Counties
founder ralph

The person at the switch

Hi, I’m Ralph.

I fell into marketing on the floor of my family’s hair salon, talking to customers all day and learning what actually makes people book. Ten years running that salon group’s marketing and a spell building websites at an agency later, I started PlugIt in 2021.

You get a direct line to the person accountable for your plan, your results and your monthly report.

Recently switched on.

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Meta Ads that turned £510 into £6,210 in Direct Bookings (ROI: 1,118%)

Meta Ads that turned £510 into £6,210 in Direct Bookings (ROI: 1,118%)

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Major Hairdressing: Bespoke WordPress Web Design for a Leading Salon Group

Major Hairdressing: Bespoke WordPress Web Design for a Leading Salon Group

Who we switch on.

Established UK service, retail and lifestyle businesses with 5 to 50 staff. Pick your industry.

Running a venue means wearing a hundred hats. We take digital off your plate, managing your website, online orders, events and loyalty marketing in one place. No more chasing multiple agencies, just one partner who helps you fill seats, boost repeat business, and earn back time for what matters most: delivering a great experience to your customers.

Marketing for hospitality and coffee shops

Dealerships and automotive specialists need more than just a flashy website. We connect your listings, marketing and customer comms, so you stop wasting time on manual updates and fragmented tools. From finance integrations to targeted ad campaigns, we help you sell more vehicles with less hassle, all under one roof.

Marketing for automotive and dealerships

Tired of switching between booking platforms, social media and email campaigns? We give salons and clinics a seamless digital experience, integrating bookings, reminders and marketing so you can focus on your clients, not your calendar. Let us handle the tech, so you can fill your chairs and grow your brand, stress-free.

Marketing for hair salons and clinics

Sport moves fast and your digital needs to keep up. We help companies operating within the sports world manage their website, content strategy and social media, all under one package. No more patchwork tools or slow updates, just a reliable partner who helps you grow revenue and free up your time to focus on product.

Boutique retail is all about taste, trust and momentum, but the backend can get messy fast. We simplify your digital setup by improving your website, product merchandising, collections and online sales flow, with integrations that keep stock, orders and marketing working together. One partner, one plan, helping you increase conversion rate, lift average order value and turn first-time buyers into repeat customers.

FAQs

Outsourced marketing, explained.

The questions we get asked most on discovery calls. Anything else, just ask.

It’s a way to get a full marketing function (website, SEO, email, paid ads and reporting) run by one team instead of split across freelancers, in-house hires and separate agencies. You get one point of contact, one plan, and everything working towards the same goals.

An in-house hire gives you one person covering everything, which is a lot to ask of one skillset. With outsourced marketing management you get the equivalent of a small team (strategy, execution and reporting) without the salary, training time or recruitment risk.

Website management, SEO, email marketing, paid ads (including Meta), content, and the automations that connect it all together. We agree which channels matter for your goals during the discovery call rather than selling you a fixed package that may not fit.

Established small and boutique businesses that already have some traction but are stretched thin managing marketing on their own, or juggling multiple freelancers and agencies with no one owning the overall plan.

A modern, conversion-focused website makes it easy for customers to find information and book services online. Clear calls to action, streamlined booking forms and fast load times increase trust and encourage more users to take action.

We specialise in designing websites tailored to service businesses, focusing on user experience, mobile responsiveness and clear pathways to booking or enquiry. Our approach is results-driven, aiming to maximise your online conversions.

Better UX removes friction for visitors, making it easy to navigate, find services and complete bookings. A well-designed UX increases trust and reduces drop-offs, leading to more completed bookings or enquiries.

Absolutely. We analyse your current site, identify barriers, and implement proven design strategies to make your booking or enquiry process seamless and user-friendly.

Our packages typically include custom website design, development, mobile optimisation, booking or enquiry forms, basic SEO setup and post-launch support. We tailor each package to your business goals.

Yes. We create and manage Meta ad campaigns designed to drive bookings or enquiries for service-based businesses, handling everything from creative design to ongoing optimisation.

Meta ads let you target your ideal local audience on Facebook and Instagram. We create compelling ads that drive traffic directly to your booking page, increasing your chances of converting visitors into clients.

Yes. We offer joined-up management of both your website and your Meta ad campaigns, maximising your online visibility and bookings.

We work with you to track key metrics like bookings, enquiries, conversion rates and ad performance. Regular reports show exactly how your investment is driving real business results.

Yes. We have case studies and examples available on request, showing how our work has helped other service businesses boost their bookings and grow online.

One last thingStatus: live

Ready to switch your marketing on?

You're switched on. Let's talk.

Go on. Flip it.

A short, no-pressure call about your goals and current setup. If we're not the right fit, we'll point you somewhere better.

Book a free discovery call Call 01604 969527