Your marketing,
switched on.
We plug a whole marketing department into your business. Strategy, website, SEO, email and ads, delivered every month and reported in plain English, without you chasing anyone.
Switched on for
Marketing is nobody’s job.
Until we plug in.
UNOWNEDOWNED BY PLUGIT
Nobody owns it
You have ideas and half-finished plans, but nobody whose actual job it is. So things start, stall, then start again.
STALLEDRUNNING WEEKLY
No time
You could do it. You are running a business instead. We deliver to plan every month, without you chasing anyone.
NO DATAREPORTED MONTHLY
No clarity
Everyone says do everything. We look at your numbers first and tell you what is worth your budget this quarter.
Live · Our hero service
Outsourced marketing
management.
One switch, and a whole marketing department is running in your business. No recruitment, no salary, no managing five freelancers.
- Strategy and planning
- SEO, AEO and GEO
- Email campaigns and automation
- Meta, Google and LinkedIn ads
- Creative and ad assets
- Monthly reporting
Your month, switched on
Week 1
Plan
We agree priorities and outcomes for the month, and why.
Every week
Deliver
Website, SEO, email, ads and automations, done to plan.
Ongoing
Optimise
We double down on what works and fix what does not.
The 1st
Report
A plain-English report and the decisions we need from you.
Plan 01
Essential
£950 /month
Plan 02
Momentum
£1,750 /month
Plan 03
Complete
£2,950 /month
Every plan starts with a free discovery call. Not the right fit? You will hear it straight away.
Receipts, not
vanity metrics.
Live · Meta ads
Return on Meta ads. £510 in, £6,210 of direct bookings out.
Live · plugit.studio
Growth in users on our own website in 90 days. We practise what we sell.
90 days agoToday
Live · since 2016
Running the marketing for one Northampton salon group. We stick around because it works.
2016Today
”Excellent support and good knowledge, always looking at new tech and new ways to work more efficiently. A valued and trusted relationship. First class comms.
Matt PotterDirector, Potter Group Events
”Very attentive to our business and brand requirements, keeping our customers in mind when designing our website. We are very happy with the result and have received great feedback.
Steve BrownOwner, Pressure Elite
”Ralph exceeded my expectations with his attention to detail and ability to bring my vision to life. The communication and customer service throughout was spot on. Highly recommended.
Lauren WhitmoreFounder, LW Across Counties
The person at the switch
Hi, I’m Ralph.
I fell into marketing on the floor of my family’s hair salon, talking to customers all day and learning what actually makes people book. Ten years running that salon group’s marketing and a spell building websites at an agency later, I started PlugIt in 2021.
You get a direct line to the person accountable for your plan, your results and your monthly report.
Or switch on just
what you need.
Every service works on its own, and slots straight into a management plan when you are ready.
- Web design and developmentFast, mobile-first websites built so visitors take action, not just browse.Quoted per project
- SEO and contentRank for the searches that bring in customers, including AI search.From £399/month
- Integrations and automationConnect your website to the tools you already use. No more copy and paste.Quoted per project
- Digital strategy and consultancyOne-off audits, monthly Clarity Calls or a longer strategic partnership.Audits from £395
Recently switched on.

Meta Ads that turned £510 into £6,210 in Direct Bookings (ROI: 1,118%)

High-Converting Coffee Shop Website for Parkway Coffee

Multi-Channel Enquiry Routing & Response Automations for SMEs

Streamlining Deal Management for Asset Finance

Branding, WordPress Web Design & Automotive SEO for a Premium Car Specialist

Major Hairdressing: Bespoke WordPress Web Design for a Leading Salon Group
Who we switch on.
Established UK service, retail and lifestyle businesses with 5 to 50 staff. Pick your industry.
Hospitality and coffee shops
Running a venue means wearing a hundred hats. We take digital off your plate, managing your website, online orders, events and loyalty marketing in one place. No more chasing multiple agencies, just one partner who helps you fill seats, boost repeat business, and earn back time for what matters most: delivering a great experience to your customers.
Automotive and dealerships
Dealerships and automotive specialists need more than just a flashy website. We connect your listings, marketing and customer comms, so you stop wasting time on manual updates and fragmented tools. From finance integrations to targeted ad campaigns, we help you sell more vehicles with less hassle, all under one roof.
Hair salons and clinics
Tired of switching between booking platforms, social media and email campaigns? We give salons and clinics a seamless digital experience, integrating bookings, reminders and marketing so you can focus on your clients, not your calendar. Let us handle the tech, so you can fill your chairs and grow your brand, stress-free.
Sports equipment and venues
Sport moves fast and your digital needs to keep up. We help companies operating within the sports world manage their website, content strategy and social media, all under one package. No more patchwork tools or slow updates, just a reliable partner who helps you grow revenue and free up your time to focus on product.
Boutique clothing and fashion retail
Boutique retail is all about taste, trust and momentum, but the backend can get messy fast. We simplify your digital setup by improving your website, product merchandising, collections and online sales flow, with integrations that keep stock, orders and marketing working together. One partner, one plan, helping you increase conversion rate, lift average order value and turn first-time buyers into repeat customers.
FAQs
Outsourced marketing, explained.
The questions we get asked most on discovery calls. Anything else, just ask.
What is outsourced marketing management?
It’s a way to get a full marketing function (website, SEO, email, paid ads and reporting) run by one team instead of split across freelancers, in-house hires and separate agencies. You get one point of contact, one plan, and everything working towards the same goals.
How is this different from hiring an in-house marketer?
An in-house hire gives you one person covering everything, which is a lot to ask of one skillset. With outsourced marketing management you get the equivalent of a small team (strategy, execution and reporting) without the salary, training time or recruitment risk.
What's included in outsourced marketing management?
Website management, SEO, email marketing, paid ads (including Meta), content, and the automations that connect it all together. We agree which channels matter for your goals during the discovery call rather than selling you a fixed package that may not fit.
Who is this service for?
Established small and boutique businesses that already have some traction but are stretched thin managing marketing on their own, or juggling multiple freelancers and agencies with no one owning the overall plan.
How can a new website help my business get more bookings?
A modern, conversion-focused website makes it easy for customers to find information and book services online. Clear calls to action, streamlined booking forms and fast load times increase trust and encourage more users to take action.
What makes our web design approach effective for service businesses?
We specialise in designing websites tailored to service businesses, focusing on user experience, mobile responsiveness and clear pathways to booking or enquiry. Our approach is results-driven, aiming to maximise your online conversions.
How does improving website user experience (UX) increase sales?
Better UX removes friction for visitors, making it easy to navigate, find services and complete bookings. A well-designed UX increases trust and reduces drop-offs, leading to more completed bookings or enquiries.
Can you redesign my website to make it easier for customers to book or enquire online?
Absolutely. We analyse your current site, identify barriers, and implement proven design strategies to make your booking or enquiry process seamless and user-friendly.
What's included in your web design and development packages?
Our packages typically include custom website design, development, mobile optimisation, booking or enquiry forms, basic SEO setup and post-launch support. We tailor each package to your business goals.
Do you offer Meta (Facebook and Instagram) ad creation and management for service-based businesses?
Yes. We create and manage Meta ad campaigns designed to drive bookings or enquiries for service-based businesses, handling everything from creative design to ongoing optimisation.
How do Meta ads work to bring in more clients for local service businesses?
Meta ads let you target your ideal local audience on Facebook and Instagram. We create compelling ads that drive traffic directly to your booking page, increasing your chances of converting visitors into clients.
Can you manage both my website and my Meta ad campaigns?
Yes. We offer joined-up management of both your website and your Meta ad campaigns, maximising your online visibility and bookings.
How do you measure the success of a new website or Meta ad campaign?
We work with you to track key metrics like bookings, enquiries, conversion rates and ad performance. Regular reports show exactly how your investment is driving real business results.
Can you show examples of websites and ad campaigns you've managed that increased bookings for other clients?
Yes. We have case studies and examples available on request, showing how our work has helped other service businesses boost their bookings and grow online.
One last thingStatus: live
Ready to switch your marketing on?
You're switched on. Let's talk.
Go on. Flip it.
A short, no-pressure call about your goals and current setup. If we're not the right fit, we'll point you somewhere better.












